Etsy Beginner Guide, Part 4: Creating Awesome Mockups
Your mockups decide whether or not a customer will click your design.
6 min readFeb 8, 2023
This article is part of a series:
- Etsy Beginner Tutorial — Print on Demand — Part 1- Production Partners | Medium
- Etsy Beginner Tutorial — Print on Demand — Part 2 — RESEARCH! | by Michiel Schuer | Jan, 2023 | Medium
- Etsy Beginner Tutorial — Print on Demand — Part 3: Creating Winning Designs | by Michiel Schuer | Jan, 2023 | Medium
- Etsy Beginner Tutorial — Print on Demand — Part 4: Creating Awesome Mockups | by Michiel Schuer | Feb, 2023 | Medium
In the previous lesson, you learned how to create winning designs, however you shouldn’t just start uploading them. I mean — you can, but it’s not recommended if you want to optimize your shop for as much sales as possible.
Instead, you should create AWESOME mockups (thumbnails) that will be clicked by your customers.
Notice the difference between these mockups below. Which one would you click?
The left one stimulates a feeling of coziness and love, the right one is just a t-shirt.
People are emotional beings, we are MORE LIKELY to click on the left thumbnail, compared…
